How can interlinking benefit your blog: Blogger Vs Wordpress

If you have more than 100 posts on your blog, this tip might just come in handy.

When you have more pages, it is important to make sure that all of the pages are considered equally important by Google. At least, that is the ideal situation - when all of your pages are sharing good page ranks. Good page ranks means good credibility factor by Google - nothing else(No traffic - no edge over competitor on SERPS).

Did you check your blog? What is the homepages page rank and what is the individual pages rank? Is there great difference? Well, that’s not an ideal situation then. let’s see what can be done to bring down the difference. Suppose, your homepage is at PR6 and the least page rank in your individual pages is PR1. I would say that your objective should be bring all the individual pages to at least PR5/PR 4.

How to get this done?
The answer is in the title(above) - Interlinking.
Rather than worrying about incoming links, take some time to interlink your pages.
Luckily in blogger - you have a flat structure. Where, each individual post comes directly under the index homepage.It’s easy to get out of the situation here. All you have to do is make sure that the individual pages are linked directly from the main home page.Therefore, whatever pagerank the homepage achieves is shared among all the individual pages.Though i cannot guarantee, there is a higher chance of the individual pages getting a closer page rank to the homepage.

In Wordpress - it’s a different story. Since there are categories, each individual post will be archived under each subdirectory(category).So just linking from the homepage may not simply work. Another option is to interlink the best pages(Pages with higher PR).
Suppose you have Post A which is very popular(PR 5, as many site link to it) and Post B which is not very popular. An ideal method is to interlink Post A to B.And Post B from homepage.This way, it is ensured that Post B (which is not popular) gains some Page Rank with the help of Page A.

If you will follow such a linking pattern through out the blog (linking the highest PR page with a lower PR one), then there is lower chance of supplementary pages in your blog, also making sure that none of your posts loses it’s importance(If at all you think PR decides the importance of your page ;) ).